The Power of Habit

Name: The Power of Habit: Why We Do What We Do in Life and Business
ISBN: 9780679603856

Why We Do What We Do in Life and Business

Charles Duhigg

2012·371 pages·Nonfiction

Science & Mind Self-Help & Business

ambition ensemble cast frame story hopeful introspective morality and ethics

Former NYT Bestseller

“Few [books] become essential manuals for business and living. The Power of Habit is an exception.”
— Financial Times

In The Power of Habit, business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. Distilling vast amounts of information into engrossing narratives that take us from the boardrooms of Procter & Gamble to the sidelines of the NFL to the front lines of the civil rights movement, Duhigg presents a whole new understanding of human nature and its potential. At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, being more productive, and achieving success is understanding how habits work. As Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives. With a new Afterword by the author

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